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Episode 15: Let’s get personal: how composable makes personalized content easier
Learn how composable tech helps you deliver highly personalized and localized content with a fraction of the effort.
Topics
- What is Dynamic Yield and Emma’s role within the company?
- The key elements and challenges in delivering effective personalization at scale
- What differentiates mature organizations from others in their approach to personalization?
- How Dynamic Yield recommends structuring teams for effective personalization and AB testing
- What is the gold standard of personalization, and how can it enhance user experience
- Dynamic Yield's approach to personalization and its relationship with technology integration
- Besides retail, which industries have unique personalization advantages due to their data?
- How does Dynamic Yield utilize AI to enhance and simplify the personalization process for marketers?
- Upcoming advancements and integrations in AI and technology are being explored
